Shopify Strategy & Optimisation
Your Store Should Be Working as Hard as Your Ads
If traffic is arriving but not converting, the problem isn't always your ads. Sometimes it's your store. We fix that.
The Problem
You've invested in your brand. Your products are good. But somewhere between the ad click and the checkout, you're losing people - and you're not sure why.
Maybe your store was built quickly to get something live. Maybe it's grown messier over time. Maybe you've just always had a nagging feeling it could perform better.
A store that doesn't convert is costing you money every single day - not just in lost sales, but in wasted ad spend sending traffic to a page that isn't ready to receive it.
You're ready to upgrade.
WHAT WE DO
We work with ecommerce brands to audit, optimise, and where needed, rebuild their Shopify stores - so that when traffic arrives, it converts.
Every project starts with a full store audit. We look at:
- Homepage and first impressions
- Navigation and user journey
- Product page layout, copy, and imagery
- Trust signals - reviews, guarantees, social proof
- Mobile experience
- Checkout flow and cart abandonment
- Page speed and technical performance
- Messaging alignment between your ads and your store
From there we give you a clear picture of what's working, what isn't, and what we recommend fixing. Then we get to work.
HOW IT WORKS
We don't offer templated packages for Shopify work. Every store is different, every brand is at a different stage, and the work required varies significantly.
All Shopify projects are quoted individually based on the scope of work.
The process:
01. Apply
Tell us about your store and what you're trying to achieve.
02. Audit
We review your store end-to-end and come back with a clear assessment and recommended scope of work.
03. Quote
You receive a detailed quote outlining exactly what's included, the timeline, and the investment.
04. We Build
Once approved, we get to work. You're kept across progress throughout — no disappearing acts.
05. Handover
Your store is handed back to you fully optimised, with everything documented so you can manage it confidently going forward.
WHAT WE CAN HELP WITH
- Full Shopify store builds from scratch
- Store redesigns and refreshes
- Conversion rate optimisation
- Product page rewrites and layout improvements
- Homepage restructure
- Mobile optimisation
- Speed and performance improvements
- Klaviyo email integration and setup
WHO THIS IS FOR
This service is right for you if:
- You have an existing Shopify store that isn't performing the way it should
- You're investing in paid ads and want your store ready to convert that traffic
- You're launching a new brand and want it built properly from day one
- You've outgrown your current store and need a strategic refresh
"We went from 1.2% conversion to 3.5% after Launch Week. Rachel's copy and strategic layout made all the difference. Best $10K we've ever spent."
She just got me, the vibe, the flow, the earthy, timeless feel I was after… it all came to life even better than I imagined.
